CHOOSING AN AGENT: What’s the difference between a theatrical and a commercial agent?

Choosing an agent is a lot like choosing a hairstylist. Some stylists are really great at creative haircuts, while others might specialize in coloring - and some are great at both. As the client, you can decide to have more than one stylist, or pick one that can do it all.

It’s the same with choosing an agent. Did you know that many actors may have more than one agent? While some agencies are full service companies, representing a number of talents, many specialize in just one or a couple things.

The most common agents are theatrical and commercial. Theatrical agents specialize in booking their clients work on movies and television shows. Commercial agents specialize in booking their clients for commercials. If you research agents in your area, you will probably also find agents that specialize in voice-over, print, and dance.

When trying to find an agent it’s very important that you 1) determine your strengths as a performer and 2) know what the agents you’re submitting to specialize in. For example, if you’ve been told that you’d be really great in commercials, then you’ll want to invest your energy in finding a really great commercial agent.

Many aspiring actors mass mail their headshots and cover letters thinking that they’ll increase their chances of getting an agent if they send their packages to as many agents as possible. While that can be effective, it’s also very important that you make sure that the agents you’re submitting to can represent your strengths.

There are hundreds of agents in the Talent Resources section of our website. If you’re not sure what an agency specializes in you can look the up via the web or call their office and make an inquiry.

And don’t forget, if you’re looking for a referral, be sure post a message on our bulletin board. Another member may be able to offer direction when it comes to working with specific agencies.

If you’ve heard people talk about “pilot season” but you’re not really sure what the buzz is about, don’t miss tomorrows blog.

ARE YOU A TRIPLE THREAT?

We’re gearing up for The Best Talent Awards which will take place this November in Los Angeles. We had so many talented participants last year and over 40% of them were hired for work! While I was blown away by how many really great actors, dancers, singers and models there were – I was really impressed to see how many people were multi-talented and had mastered more than one craft.

In the entertainment industry, a “triple threat” refers to someone who can act, dance and sing well. Take the cast of High School Musical for example. It’s a high energy production with an incredibly talented cast, many of whom had to act, dance and sing to land their roles.

While it’s great to be a really good actor or a really great singer, you never know when the role of a lifetime will call for you to have more than one skill. It’s important when you’re preparing for a career in the entertainment industry that you are versatile and well-rounded. Learning to do several things rather than mastering just one skill can greatly increase your chances of booking really great roles.

Many actors have a “Special Skills” category on their resume. While singing and dancing can be listed here, you can also include languages, dialects, sports, instruments, stunts or any other special skills you may have that make you unique. Having lots of talents can be really helpful when you’re going after a role.

Often people are tempted to fudge this section of the resume, but this is a big DON’T. Instead, take advantage of classes or training in your area to pick up additional skills that will make you more marketable.

We have lots of classes listed on the Star Search Casting website that you can check out. I think you’ll find that classes can be lots of fun and a great way to meet and network with others in the industry.

Be sure to check in tomorrow to learn more about how to look the part when you go on an audition!